HTQ on Jeff Jarrett regaining the NWA Title
HTQ on Jeff Jarrett regaining the NWA Title
Last night in Windsor Ontario, as part of a combined TNA/BCW show, Jeff Jarrett beat Raven to win the NWA Title.
And with that, TNA’s hopes of growing into something special were dashed.
Let me make it clear that I don’t hate Jeff Jarrett. I think he’s a decent worker, with decent charisma, and decent mic skills. And therein lies his biggest problem; he’s thoroughly decent, and there is absolutely nothing about him that stands out in any way, shape, or form. He doesn’t have anything mind-blowing in his repertoire, he doesn’t have superstar charisma, and he can’t talk people into the building. While it would be great for someone to have all three of those qualities, the top guy of a promotion, especially a promotion that is about to make a bid to go national, should have at least one of those qualities, and Jarrett has none of them.
So, why is someone with such obvious flaws at being a top guy being promoted as a top guy?
Well, TNA was originally formed by Jeff’s father, Jerry Jarrett, and the idea behind TNA from day one was for it to be a vehicle to push Jeff as a superstar. Now, Panda Energy might be the majority stockholders, and Dixie Carter, who is a member of the family that owns Panda, might be taking a more hands-on approach to running TNA, but make absolutely no mistake about the fact that Jeff and Jerry still have considerable stroke. The title change should be proof enough of that. The booking in TNA is currently being done by a committee headed by Scott D’Amore, with Mike Tenay, Jeremy Borash, Dixie Carter, and Dutch Mantell. The astute amongst you will note that nobody on that list has the last name Jarrett, and might think that means he has no say over creative. Think again. Jeremy Borash and Dutch Mantell are long-time friends of Jeff, with Dutch even being brought as booker for a brief period last year. You can bet that Borash and Mantell are going to be looking out for Jeff’s best interests, whether or not they are TNA’s best interests.
So, why is someone with such obvious flaws at being a top guy being promoted as a top guy?
Panda Energy and Dixie Carter are believers in star power; the more power the better. They want to have a star on top of TNA heading into their debut on Spike TV, and in their minds Jeff Jarrett is the biggest star they have. The problem with this mindset is that, outside of Jeff and his immediate family, nobody considers Jeff a star. When Jeff was last seen on national television he was on top of WCW when it was getting some really shitty buy-rates and was slowly and painfully dying right before our eyes. Even before that, Jeff was last seen in the WWF doing a midcard gimmick of hitting women over the head with guitars, and his last night saw him get pinned by Chyna. Jeff had been in the WWF for two years at that point, and it wasn’t until he got the women beating gimmick that he began to get even the smallest glimmer of a reaction from the fans, and that was with his best friend at the time, Vince Russo, being heavily involved in the creative direction of the WWF. Quite how someone who has had such miserable and pathetic run on national television can be seen as the guy to take TNA to the next level, I don’t know.
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