The thing is though...he's not. Hell, in many respects he's the complete opposite. Put simple, Austin was a fucking redneck. They're going for two completely different types of audiences here.
If anything you could say he's trying to copy 95% of black guys in the media right now...but Austin? Not really. Why, cuz he's "for the people"? So was The Rock, Jericho, and well..pretty much every other face. And they all have problems with the heel authority figures.