They could, rather easily, by just introducing a tournament and every week have a round of the tournment. It would be such an easy way to introduce new guys, and to build storylines and of course to get the belts on someone. I wouldn't be suprised if ECW got a two hour timeslot after the initial Sci-Fi deal is done, and maybe then more titles will be introduced.
I'd still watch if they got 2 hours.