I don't think it would work in today's WWE.
1) These "extreme" gimmicks don't work in today's wrestling world (at least in the WWE, don't know about the indy's). Fans would most likely treat it as a joke, and once that happens, the gimmick is cooked.
2) Big, talentless lugs don't get over either. Or, at least ones that are new to the fed. Fans are smarter today, and can pick up on when a guy is crap (see Heidenreich, Suzuki, Tomko, Nathan Jones).