But the main point remains: people are going to plunk down $50 (for WM, $40 for non-WM's) for a PPV (and, if you're talking non-fans, a PPV for something you don't even watch) based on seeing a funny commercial? Seeing a serious wrestling commercial or seeing a funny wrestling commercial isn't going to matter to people who already view the product as a joke. You can't compare it to other companies using funny ads, because they're just going for name recognition. Most people already know about the WWE, so if they're not already watching, the commercials aren't going to matter.
These commercials are really only playing to the existing fanbase, not to non-fans. If you want to make that argument (giving your loyal fans a laugh), that'd be fine. But these commercials aren't going to draw in an appreciable number of new fans.
Well if you're point is that non-fans aren't going to see it any differently no matter what...WHY NOT give the 'loyal' fans something entertaining. And I don't belive you can use the...It's not entertaining arguement, because well, just look in this thread, people laughed.
I'm OK with giving the fans an entertaining commercial. I just have a problem w/ people claiming the commercials are going to draw in new fans or get people to order the PPV.
And I never said they weren't entertaining. I quite enjoyed the HHH/Braveheart commercial.